Meet the brands
Discover our exclusive
curation of brands
Tailored buying solutions connecting independent buyers with top eyewear brands.

Exclusive Brand Selection
The Eyewear Showroom prides itself on hosting a highly curated group of independent eyewear businesses. Every featured brand is vetted for quality craftsmanship, innovative design, and market uniqueness, guaranteeing opticians access to superior products that stand out in their stores.

Booth&Bruce

Booth & Bruce eyewear started in the bold, boundary-pushing 1990s with a simple mission: to create an English brand that brought funky, fashion-forward frames to people who wanted their eyewear to stand out as much as they do.
Fast forward to today, and Booth & Bruce is a globally recognised name, celebrated for our daring designs and fearless use of colour. Through it all, we’ve stayed true to our roots—blending urban chic with a playful edge that’s always a step ahead of the curve.
Our frames are made for those who embrace individuality and live life on their own terms. Whether it’s a pop of colour, an unexpected shape, or a bold detail, every pair of Booth & Bruce eyewear is designed to make a statement.

Lool

LOOL
Lool eyeglasses and sunglasses exemplify minimalist design and advanced engineering, featuring ultra-lightweight frames, crafted from stainless steel and Cromalyt - a bio-based material, known for its flexibility and durability.
With innovative screwless hinges and architectural aesthetics, Lool offers distinctive eyewear that combines comfort, functionality, and contemporary style.
Since its inception, lool has recognised itself as a multidisciplinary design studio where different profiles collaborate with a common goal. Once we meet our goal of creating the best screwless hinge, we focus on designing and producing creative frames that are functional and lightweight.

Independent
eyewear


SHOWCASING:
L.A.Eyeworks, Masunaga.
Independent Eyewear
Independent Eyewear has always been passionate about bringing truly distinctive, exclusive eyewear to independent opticians only.
We proudly represent two highly iconic brands: I.a.Eyeworks, one of the true pioneers of eyewear design, renowned for introducing never-before-seen combinations of colour, shape and creativity, and Masunaga, Japan's oldest luxury eyewear manufacturer, celebrated for exceptional craftsmanship, precision and timeless elegance.
Our aim is simple: to give independent opticians access to eyewear that stands apart - combining the bold colour, creativity and individuality of I.a. Eyeworks with the exceptional craftsmanship and elegance of Masunaga.
We believe independent opticians deserve something different: iconic brands, distinctive design and eyewear that cannot be found everywhere.

Moscot

MOSCOT is a five-generation family-owned Ney York City heritage eyewear brand, renowned worldwide for its iconic eyewear. The MOSCOT optical roots were first planet in America by Great Great Grandfather, Hyman Moscot, who arrived from Eastern Europe in 1899. Hyman began selling ready-made eyeglasses from a pushcart on Orchard Street in Manhattan's famous Lower East Side.
Now, over a century later, MOSCOT is a NYC institution that infuses its unmistakeably refined, downtown aesthetic, with over 100 years of eyewear expertise and unparalleled craftmanship to create its timeless eyewear.

TEEA
SHOWCASING:
Oliver Goldsmith, Frank & Fritz and Shelter Eyewear
TEEA Eyewear Group is a contemporary independent eyewear agency, representing a carefully curated and evolving portfolio of distinctive brands.
With a focus on exceptional design, individuality and craftsmanship, we seek out collections with their own point of view — eyewear that feels considered, relevant and a little unexpected.
Independent by nature. Curated with intent. Always evolving

L.g.r

When Luca Gnecchi Ruscone decided to accompany his grandfather, Raffaello Bini, to Asmara with the purpose of recovering his family’s belongings, little did he imagine that this trip would initiate a new venture. While sorting out his grandfather’s belongings, Luca’s attention was driven to various pairs of eyewear, which stood on Ottica Bini’s counters. Started with this discovery, Luca inquired his grandfather about these frames. As a result, he was forwarded to an Italian artisanal family which had been elaborating these timeless pieces of eyewear for over 50 years. In 2005, Luca Gnecchi Ruscone commissioned, through traditional artisanal techniques, an authentic reproduction of these frames.
Everyone who came in contact with the first pairs of L.G.R sunglasses was instantly captivated. Eighteen years later, the story of L.G.R continues…”
"L.G.R eyewear is entirely handmade in Italy by selected expert artisans, who meticulously create each frame using traditional production methods in order to deliver an authentic product. L.G.R preserves Italian values and heritage through hard work by real people who have spent their lives specializing in this meticulous line of craftsmanship.
The result is a genuine product that translates excellence through passion.

Exclusive Previews
Showroom visitors enjoy privileged access to newly launched and exclusive eyewear collections, including limited edition pieces and unique designs. This advance opportunity facilitates early orders and special selections, positioning your store as a destination for customers seeking the latest trends.
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E-mail: info@theeyewearshowroom.com